As a BDR, CSM, or any other curious individual, we want to be able to generate sprout leads on demand. The bundle creation process is cumbersome, and it relies on a company already existing in the system. As a BDR, I may want to generate sprout lead emails for outreach efforts and pipeline generation. Madison had great success with these types of outreach and it would be great to get it into the hands of other BDRs. Doing this manually through Insights takes a little bit of time and some training to get it right. It would be easier for the rest of the team if they can go in through the UI, input a couple of fields, and generate an email.